Hello all. My name is Jeff Andrews. On January 8th, 2006, at 9:18 PM, I uploaded the very first post to Sugar Frosted Goodness. A brand new blog I'd created to spotlight the work of illustrators and graphic designers everywhere. And for a while, we did just that, in spectacular fashion.
https://sugarfrostedgoodness.blogspot.com/2006/01/first-post-illustration-friday.html
Can you believe that in just a few short weeks, that will have been twenty years ago? Twenty years!
The world has changed at a staggering pace over the last twenty years. We went from checking the internet on a desktop to carrying the entire digital world in our pockets. Everything feels faster, louder, and more interconnected, and maybe the biggest shift of all is how aware we now are of everything happening everywhere, all the time, which can make the world feel both incredibly small and overwhelmingly complex at the same moment.
It makes me yearn for simpler times. It makes me yearn for the good old days of a simple blog, and the sharing of something we're proud of to a select group of people who don't judge, or point fingers, or bring ulterior motives to the conversation. Just the essence of sharing, diluted down to it's simplest form. A creative utopia, if you will, free of the noise, the algorithms, the outrage cycles, and the unspoken pressure to perform, where creativity exists for its own sake and connection is measured by sincerity rather than reach. And I can't, I won't believe that I'm alone in that feeling, because somewhere beneath the constant scroll and the endless commentary, I believe there are still people who miss that quiet honesty too, who crave spaces built on trust, curiosity, and the simple joy of sharing something meaningful with others who genuinely care.
In the spirit of celebrating twenty years of Sugar Frosted Goodness, I propose we return to the blog life once more. Let’s dust off the shelves, flip the lights back on, and breathe a little life into a place that once existed simply to share good work with good people. No algorithms. No noise. Just artists, designers, and the joy of putting something meaningful into the world again. What do you say, shall we power this place back up to commemorate twenty years of SFG?
